A Natural Image

Hawaii is one of the best known places on earth. People everywhere dream of a once-in-a-lifetime vacation to our Islands. I suspect most perceptions of Hawaii are similar to what mine was before moving here-white sand beaches, coconut trees swaying in the breeze, and aqua-blue, bath-tub warm ocean. The Hawaii Visitors and Convention Bureau is now spending millions of dollars of marketing money to broaden and refocus Hawaii's image to the world's citizens.

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